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350€
175€
until 31 jan
The Graphic Design course at LSD - Lisbon School of Design takes you into the world of visual communication, exploring typography, color, composition and visual identity. You'll master the reference software (Illustrator and Photoshop) and develop practical projects, from conception to execution.
Over nine months, your creativity will be challenged with practical exercises and innovative techniques. You will have the support of experienced teachers who will give you direct contact with the real market and an in-depth view of the role of graphic design in society.
_ Effective design methodologies;
_ Using the digital tools indicated for each project;
_ Classifying and using typography;
_ Creating unique and appealing visual identities;
_ Planning an advertising campaign and creating graphic media;
_ Creation of an editorial project (newspaper, magazine, book, etc.);
_ Selection of papers and printing and finishing methods;
_ Creation of physical prototypes and digital mock-ups;
_ Briefing and budgeting;
_ Project presentation techniques for a portfolio
You'll learn to create graphic projects like a professional, with clear processes to achieve effective results and meeting realistic deadlines.
You'll have access to reference digital tools with immediate application in a variety of projects that will allow you to create a portfolio to present yourself on the market.
The support of experienced teachers who invest in your motivation and the continuous development of your professional career.
01.
Creative processes
Creative processes in graphic design: techniques and activities to stimulate thought and explore ideas.
02.
Digital tools
Adobe Illustrator - What vector drawing is and its advantages; Introduction to the software, its interface and basic tools; Adobe Photoshop - What a raster image is and its advantages; Introduction to the software, its interface and basic tools; Adobe InDesign - Introduction to the software, its interface and basic tools.
03.
History of graphic design
Study of the main artistic movements and designers; Contemporary graphic design; Project development; Software: Adobe Illustrator.
04.
Typography
What is typography; Anatomy of character; Typography as an expressive and conceptual element; Typeface, its classification and typographic composition; Design planning, grids and structures; Project preparation. Software: Adobe Illustrator.
05.
Visualidentity
Logo, visual identity and brand: what they are and how they differ; Color theory and symbolism; The creative process in brand creation: briefing, research, sketches, typography, color and collateral; Papers and finishes; Project preparation. Software: Adobe Illustrator and Adobe Photoshop.
06.
Project management and graphic production
Graphic project management; Preparing final artwork and checking it; Color systems and printing systems and finishing techniques; Papers; Graphic project production budgeting; Types of production partners.
07.
Advertising and art direction
Concepts and campaigns; Target, message and slogan; Print advertising and digital advertising; Design principles applied to advertising: layout, hierarchy, reading and visibility, text and image; Social media ads and Google; Project development. Adobe Illustrator and Adobe Photoshop software.
08.
Packaging design
Visual communication at the point of sale; Layout; Hierarchy of information; Color; Symbols and legal standards; Planning, cutting and technical details; Materials, sustainability and production; Design and creation of a functional prototype. Software: Adobe Illustrator and Adobe Photoshop.
.
09.
Editorial design
Evolution ofthe printed page; Design methodology; Editorial structure; Editorial concept and visual expression; The typographic grid, layout and typography; Text and image composition; Anatomy and main formats; Papers and finishes; Project preparation. Software: Adobe InDesign and Adobe Photoshop.
10.
Portfolio
Techniques and processes for creating a portfolio; Creating a portfolio for print and online (website).
The LSD Graphic Design course is also aimed at those who already have experience in the area, wish to update their knowledge and deepen the fundamentals of design with exercises adjusted to the demands of the current market. You have the opportunity to work more efficiently with Adobe Creative Cloud and update your portfolio with projects that highlight your versatility and ability to respond to multifaceted briefings.
Of course you can! LSD's Graphic Design course trains you from design theory and creative principles to the technique to develop a complete portfolio. Our students' projects speak for themselves (see here) and their career paths are an incredible testimony to the added value of this nine-month course (read their success stories here).
Yes, a portfolio is a showcase of your work; it illustrates your technical and creative capabilities. In the competitive market of Graphic Design, the portfolio is your presentation element, which allows the client to understand your quality as a professional.
In the Graphic Design course you learn to master the tools Adobe InDesign, Illustrator and Photoshop, which are the software most used by professionals and companies in the area.
We recommend as basic school supplies a notebook, pens and USB drive. It includes a budget for creating your portfolio and making prints. Throughout the course you will develop several models and prototypes. This course is very practical!